We are still excited for what happened yesterday and we would love to share it with you.
Yesterday Cointreau launched the new Cointreau Blood Orange. It is a remarkable edition, which is a new take on the Cointreau original. The perfect balance between sweet, bitter and blood orange peels, Cointreau Blood Orange is like tasting a ripe fruit, a new taste experience, both tangy and rich in aromas.
What was a better location than the London Royal Opera House? We admired an amazing private ballet for media and press and we will shortly share with you the pictures from the evening. No need to say it, but everything has been sparkled up by the Cointreau Blood Orange cocktails.
Just like Cointreau’s founder Edouard, who travelled the globe to find the finest oranges, La Maison Cointreau has continued in his footsteps ever since. By researching painstakingly this distinctive orange variety, locating some of the most aromatic blood orange fruit on the planet in the orange groves of the Mediterranean island of Corsica, called “l’ile de beauté”.
It was there, that La Maison Cointreau found one singular distinctive tree to allow the unique creation of the Cointreau Blood Orange, a tree so majestic and precious, it crafts the newly launched Cointreau expression by nature itself. Grown in the heart of an orangery with open sky between sea and mountains, the one Cointreau Blood Orange tree, with a combination of Mediterranean climate and the rugged Corsican soil gives the blood orange its vitality, intense aromas and exquisite taste.
Cointreau Blood Orange has all the versatility of Cointreau. It can be appreciated in a long drink or cocktail but what we love is the refreshing Cointreau Rouge, 1⁄2 Cointreau Blood Orange, 1⁄2 Cranbury juice, served in a big wine glass over lots of ice with a slice of orange.
Here is Clementine Communications team at work for the evening!
