Over the past year, as we entered unchartered waters of the pandemic, focussing on mental health and ensuring ours, our family and friends’ wellbeing was made a priority. That’s why our announcement today is one we are especially proud of: we are now an official partner of London-based charity, Beder.
On a personal level, each member of the Clementine team are involved in charities and causes close to their hearts. But since the pandemic really hit and the world went into lockdown – way back when in March 2020 – it became more important to us than ever to give back to our communities in a meaningful way.
Beder is committed to raising awareness around suicide prevention and the importance of education and awareness around the topic of mental health. Having been set up in 2019 by Razzak Mirjan and his family in honour of his younger brother, Beder Mirjan, who sadly took his own life at the age of 18 in 2017; the charity has made strides in increasing understanding and reducing fear around the topics of mental health and suicide prevention.
Clementine Com is so proud to support Beder in their mission to overcome the stigma surrounding these incredibly important, yet underestimated, issues. Our partnership will focus on raising awareness of the organisation as well as its cookbook, From Beder’s Kitchen, a collaborative effort of over 100 figures in the culinary world.
Over the past 15 years, we have built an incredible portfolio of luxury and lifestyle brands, orchestrating successful and effective PR and social media campaigns for our roster of international clients. The entire Clementine Com team will be working on this account and we are truly proud to add Beder to our client list, which features Château de Pommard, Domaine Clarence Dillon, Spiral Cellars, Franciacorta, Don Papa Rum, Glen Moray Whisky, St-Rémy Brandy & more.
From Beder’s Kitchen is available to purchase from bookshops including Waterstones and online from www.beder.org.uk and www.mezepublishing.co.uk
If you would like to find out more about Beder, please get in touch with the team at beder@clementinecom.com